Conversion Rate Optimisation We optimised the on-site experience to support higher engagement and conversion rates. Key improvements included simplifying the add-to-cart experience, repositioning trust signals (like shipping info, returns, and guarantees), and enhancing product pages with clearer benefits, usage info, and reviews. Mobile responsiveness was also a core focus, ensuring a seamless shopping experience across devices.
Search Engine Optimisation (SEO)
We're running an ongoing SEO strategy to increase organic traffic and search visibility. This includes technical optimisation, improved URL and metadata structure, content-rich collection and product pages, and keyword targeting across core categories like sandalwood sticks, essential oils, and natural body care. We're also building a long-term content and backlink plan to support sustainable organic growth.
The result is a faster, better-converting, and more discoverable ecommerce presence that supports Wild Sandalwood’s mission and product line.
Next projects.
(2016-25©)
